Weekly Briefings

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Graig Norden

Trickle Up Innovation

By Graig Norden November 7, 2017

Innovation is often introduced at industrial levels before trickling down to consumers. You may..

What Does A Data Driven Product Campaign Look Like?

By Graig Norden November 3, 2017

On Friday, October 13, Harvest CMO Bob Dryzgula hosted a webinar on the topic of data-driven..

Algorithms, Fight Club, & Breakthrough Change

By Graig Norden October 26, 2017

Bloomberg recently published an article about how algorithms and artificial intelligence will..

Where Innovation Begins

By Graig Norden October 10, 2017

“A big part of innovation is saying, ‘You know what I’m really sick of?’”

Embracing Digital Disruption

By Graig Norden October 3, 2017

The problem isn’t technology — it’s people. This is the conclusion in a recent blog post from..

How Non-Conformists will Move Investment Management

By Graig Norden September 27, 2017

It’s that time of the year when we must begin thinking about our goals for 2018(!). Investment..

Thinking, Fast and Slow, in a Successful Product Campaign

By Graig Norden September 20, 2017

Investment managers should consider Daniel Kahneman’s book Thinking, Fast and Slow when..

Is Your Content Marketing Effective?-- Using Attribution Analysis As Your Guide Webinar Recap

By Graig Norden September 12, 2017

On Thursday, September 7, Harvest hosted a webinar titled Is Your Content Marketing Effective?--..

Planning for 2018: Attribution Analysis for Content Marketing

By Graig Norden August 29, 2017

To increase the value proposition of a business, you must do something cheaper, or do it better.